Blackle - not saving as much as you might think
While many people might consider this old news, I have only learned of Blackle.com today. I received a chain email from a well-meaning colleague about saving energy with the “Black Google”. This sounds good in theory - a black screen doesn’t use as much electricity as a white screen (I probably should link to the research that made this claim but I am feeling a little lazy tonight).
Based on my limited knowledge in this area it would seem that the claims would be true for CRT monitors but not for backlit LCD displays. The backlight is always on but the light is filtered to produce pixels of different colour. Therefore as more and more people use LCD monitors the savings from using a black background are also reduced. Again I am too lazy to link to the research showing that only 25% of people are now using CRTs (seems a little low to me any way).
Another thing that comes to mind regarding Blackle.com is that it is not a google page as was claimed in the email I received today. It is operated by Heap Media group in Australia. I would assume that they are earning revenue from the google searches performed from their blackle search page. Perhaps that is the real motive behind promoting a black background for searches.
“You can’t coach that”
Posted by on 08/08 at 07:52 PM
Well, I’ve never heard of these folks either. I’ll have to go give a look. I’m usually the last one to know something if you haven’t figured that out yet. Have a great day Coach.
Posted by
Comedy Plus on 08/09 at 05:46 AM
Darkoogle.com is also another version of black Google, but you can search by country.
http://au.darkoogle.com is the Australia version just like Google Australia.
Posted by Lucy on 08/12 at 06:28 PM
I am thinking there may be an explosion in these types of search pages.
Posted by Head Coach on 08/12 at 06:55 PM
Yes they do make adsense money from this. They have a link that goes straight to a page explaining this.
The energy saving would be so minimal. No real saving for LCDs and, really, how long would you spend on the black page anyway, ten seconds or so.
I don’t see the point of it.
Posted by
goldcoaster on 08/18 at 09:49 PM
This is in response to the recent posts on blackle which got under my skin a) because it isn’t really agreed on that it works and b) he’s actually making money from it, but it goes into his own pockets!!!
Since it is is common knowledge that black pages in general don’t do anything productive, I would suggest regrowgle dot com as an alternative.
I know it’s not the answer to everything, but unlike blackle etc who are making money from uneducated searchers, regrowgle re-invests any profit back into environmental schemes in a bid to try and offset a small part of your web use.
Posted by
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